Case studies
From product direction
to a coherent working system
These records cover the kinds of UX / product design, design-system, software development, and front-end engineering work Hubql Design has documented. Client identities are anonymized where needed; scopes, delivery periods, stacks, and outcomes stay specific.
Published records
Products, platforms, and reusable foundations
Some entries describe a repeatable product situation; others document completed delivery for an anonymized client. Each page labels its client context, timeline, technology, and stated outcomes so readers can distinguish a use case from a delivery record.
AI-native product team · Scoped to the product
When AI-built UI stops feeling like your product
Your product is live. It may have started in Lovable, grown through prompts, and borrowed from a solid UI library. But every new screen introduces another version of the same decision. The product works; it just does not feel like one product anymore. We help teams turn that drift into a coherent, brand-owned system that can keep scaling.
- A product that feels intentionally designed rather than assembled.
- A clearer language for making future design and UX decisions.
- Reusable foundations that keep people and AI tools moving in the same direction.
Non-technical founder · 2 months
AI Image to Production
Have you ever had a great product idea, pictured the whole thing in your head, saved a folder of AI-generated screens, and still not known how to turn it into something real? This client came to us with exactly that: a dream product, a stack of AI images, and small Lovable experiments. We turned that raw direction into a production-ready platform for events, tasks, and client collaboration.
- Turned AI screen concepts into a buildable product scope.
- Shipped event management, task management, and client portal workflows.
- Created a production foundation with auth, data, analytics, API routes, storage, animation, and mobile companion app support.
Warehouse fulfillment operations team · 4 months
From Lovable and Excel to Your Dream Product
Have you ever built little tools, Excel sheets, and AI prototypes around a workflow, then realized the real product was still stuck in pieces? This client had that exact feeling: useful Lovable experiments, important spreadsheets, and a dream of one web platform where the team could calculate, visualize, plan, and collaborate before committing a warehouse layout.
- Replaced spreadsheet-heavy planning with structured racking and slotting workflows.
- Added visualization for racking layouts, bay-level capacity, load review, and rollout phases.
- Created a collaboration app that helped teams review layout data before racking was installed.
Your product is different
Start with its real interface, code, and constraints.
A design audit maps what should be kept, consolidated, extended, or created before implementation begins.